Independent WordPress engineering / Atlanta, GACasey Boone · Lead WordPress Engineer

WordPress,without theworkarounds.

Fit Body Boot Camp website from Casey’s portfolioMAVEN Project website from Casey’s portfolioBingham Services website from Casey’s portfolioBelcourt Theatre website from Casey’s portfolioiNRRTS website from Casey’s portfolio
Selected buildsReal work. Take a closer look.

Senior engineering for the websites and systems your business depends on. Custom builds, difficult integrations, migrations, and the problems your plugins can't solve.

Tell me what you're building ↗See selected work
Built around the problem. Engineered for what comes next.Scroll to explore ↓
20+ yearsBuilding for the web
30+ WordPress sitesLed maintenance and improvements at Atiba
Hands-on senior partnerStrategy through launch and support

Experience across client engagements and in-house teams

Selected client and agency-delivered work, along with former in-house teams.

01 / Expertise

Your platform should move your business forward.

I join teams when the standard answer isn't enough. Together we define the real problem, build the right solution, and leave behind a system people can use and maintain.

01Custom WordPress engineeringPurpose-built plugins, themes, portals, custom content models, and WooCommerce features shaped to your workflows.

Build the functionality your team needs.

  • Custom themes and plugins
  • Portals with roles and permissions
  • Reusable content structures
A good starting point

A new platform, a feature your current tools cannot support, or an existing build that has become difficult to maintain.

Discuss this service
02Integrations & automationConnect WordPress to CRMs, forms, analytics, job platforms, and internal tools with APIs, webhooks, and dependable data flows.

Help your systems work together.

  • CRM and form integrations
  • Scheduled data and job feeds
  • Analytics and cross-site tracking
A good starting point

Your team is copying data between systems, submissions are arriving incorrectly, or a third-party service needs to work with WordPress.

Discuss this service
03Architecture & migrationsPlan and execute complex site moves, multisite changes, and platform improvements with hosting, content, and SEO in view.

Make the next platform decision with a plan.

  • Technical architecture and discovery
  • WordPress and hosting migrations
  • Multisite and content organization
A good starting point

A platform change, a growing network of sites, or a migration with content, redirects, and integrations to account for.

Discuss this service
04Performance & technical rescueFind the cause of slow pages and fragile workflows. Improve queries, caching, code quality, and long-term reliability.

Get to the source of the problem.

  • Database and query improvements
  • Caching and front-end performance
  • Debugging and ongoing maintenance
A good starting point

A slow site, an unreliable workflow, or a recurring issue that keeps consuming your team’s time.

Discuss this service
02 / Work in focus

More than a website.
A working experience.

Franchise platforms, healthcare portals, mobile video, and the systems connecting them. Explore the work and my contribution.

Portfolio screenshot / Franchise platform
Fit Body Boot Camp / WordPress

A platform for
500+ locations.

I contributed to a franchise redesign with a custom dynamic menu plugin, newsletter APIs, session-based user data, and WooCommerce checkout integration.

My contribution
Custom plugins & integrations
Technical focus
PHP · WordPress · APIs · WooCommerce
Original portfolio entry ↗

Inside the engineering.

NASA01

Public website enhancements

Contributed website improvements with attention to WCAG accessibility, technical requirements, and NASA brand standards.

My contribution

Public-facing website enhancements as a freelance contributor. The work required attention to accessibility and established technical and brand requirements.

Accessibility · Web development
AT&T02

Global Video Player & mobile experiences

Wrote jQuery device-detection logic for the Global Video Player and developed interactive models for mobile data plans.

My contribution

As part of AT&T’s mobile and content teams, worked on device-aware video delivery, HTML/CSS/JavaScript releases, and large-scale Adobe AEM content updates.

JavaScript · jQuery · Adobe AEM
Atiba / Insurance03

A faster claims workflow

Built a custom WordPress portal for a property insurance consulting firm. Reported result: 40% less claim processing time.

My contribution

Automated claim submissions using custom workflows, prefilled forms, and external API integrations. Focused on removing repetitive steps from the claims process.

WordPress · PHP · REST APIs
Qiigo04

Cross-site tracking that connected the data

Captured events inside iframes and passed structured JSON into Google Tag Manager for more useful analytics.

My contribution

Created a cross-domain data capture solution and custom GTM scripts. Also integrated forms with CRM and newsletter services through APIs.

JavaScript · GTM · Google Analytics
Freelance / Monday.com05

Careers pages, automatically updated

Developed a WordPress plugin that syncs open job postings from Monday.com to a careers page.

My contribution

Connected the source job records with the public WordPress careers page using a custom plugin and the Monday.com API.

Custom plugin · Monday.com API
Freelance / CRM workflows06

WordPress forms connected to the business

Engineered an Elementor forms plugin with HubSpot, Zoho CRM, and marketing campaign integrations.

My contribution

Built connections between WordPress submissions and external CRM systems, using API integrations to move lead data into the appropriate workflows.

Elementor · HubSpot · Zoho CRM
Atiba / Learning platforms07

LearnDash data without repeat entry

Built REST API-based capture of course parameters to streamline reporting and reduce manual work.

My contribution

The API work captured course data for downstream reporting. My resume reports a 30% reduction in manual data entry for the course-parameter integration.

LearnDash · WordPress · REST APIs
Qiigo / Performance08

Faster sites across a franchise portfolio

Improved client website load times by 25–50% through code optimization.

My contribution

Combined performance work with custom WordPress plugins, scalable franchise implementations, and GitHub/CircleCI deployment workflows.

Performance · PHP · CI/CD
Bingham Services09

Customer onboarding with less repeat entry

Built a customer onboarding portal with account creation and prefilled forms.

My contribution

Connected the onboarding steps so customer information could carry into subsequent forms, reducing the need to re-enter details.

WordPress · Customer portals · Form workflows
Belcourt Theatre10

Movie listings connected to external data

Integrated third-party APIs to display movie listings in a custom website sidebar.

My contribution

Brought external movie information into the site’s sidebar experience, connecting the presentation with the underlying listing data.

WordPress · Third-party APIs · Dynamic content
iNRRTS11

Connected WordPress sites and scheduled reporting

Automated data exchange between WordPress sites using REST APIs and scheduled reports.

My contribution

Built cross-site data workflows and scheduled reporting to help move information between systems with less manual handling.

WordPress · REST APIs · Scheduled reporting
03 / LinkedIn recommendations

Good work.
Good people.

Feedback from the people I’ve worked with.

LinkedIn / Recommendation summary03

During roughly five years working together, Mark valued Casey’s contributions to scaling development processes and his readiness to tackle problems.

LinkedIn / Recommendation summary04

Richard highlights Casey’s inventive approach to development challenges, consistent effort, and dependable delivery against deadlines.

LinkedIn / Recommendation summary05

Bhavana praises Casey’s technical depth, commitment to the work, and ability to find a practical way forward through difficult project challenges.

Scroll or swipe to explore01 / 05
04 / About Casey

One senior partner. Direct access to the work.

I'm Casey Boone, a lead WordPress engineer based near Atlanta. My experience runs from AT&T mobile video and interactive media to custom WordPress platforms, healthcare portals, and complex API integrations.

I translate business requirements into technical architecture, then stay involved through implementation and launch. My experience spans healthcare, insurance, franchise, and enterprise environments.

ElsewhereGitHub ↗   LinkedIn ↗
Specialties

The work I take on.

01

Custom WordPress engineering

Purpose-built themes, plugins, Gutenberg blocks, ACF content models, and multisite architecture.

02

APIs & business automation

Connect forms, CRMs, job boards, learning platforms, and reporting systems through REST APIs and custom workflows.

03

Complex content & portals

Healthcare directories, customer onboarding, membership experiences, and franchise websites with reusable publishing tools.

04

Performance & accessibility

Improve load times, troubleshoot front-end behavior, and build toward WCAG 2.1 AA accessibility requirements.

05

Migrations & production support

Move sites between hosts, manage staging and releases, resolve plugin conflicts, and diagnose difficult production issues.

06

Measurement & lead capture

Implement GA4 and GTM events, cross-domain tracking, UTM persistence, and form-to-CRM data flows.

Platforms & tools

Built with the right tools.

WordPress ecosystem

  • WordPress
  • WooCommerce
  • ACF
  • Gutenberg
  • Elementor
  • Divi
  • LearnDash

CRM & marketing

  • HubSpot
  • Zoho CRM
  • Monday.com
  • GA4
  • Google Tag Manager
  • Google Search Console

Hosting & cloud

  • WP Engine
  • Pantheon
  • AWS S3
  • AWS Lambda
  • AWS SES

Development & delivery

  • GitHub
  • Bitbucket
  • Docker
  • Lando
  • DDEV
  • Composer
  • CircleCI
Engineering foundation

PHP · JavaScript (ES6+) · HTML5 · CSS / Sass · REST APIs · Twig

05 / Start here

Bring me the complicated part.

Tell me what you're building, what broke, or what your team needs to make possible. I'll start with the problem and a clear path forward.

Email Casey ↗

Project screenshot